Collection: Eyes Beauty
Your eyes tell your story — and Trueora’s Eyes Beauty collection makes every blink, line, and shimmer clean and comfortable. This range of eye-safe makeup includes vegan mascaras, mineral shadows, plant-based brow definers, and smudge-free eyeliners — all formulated without parabens, talc, or synthetic dyes.
Designed for sensitive eyes and contact lens wearers, our formulas feature nourishing ingredients like shea butter, vitamin E, castor oil, and chamomile extract. These products offer high-performance color while caring for the delicate eye area.
Build your look from soft and natural to bold and expressive — all without compromising eye health or your clean beauty standards.
See beauty through a cleaner lens with Trueora’s Eyes Beauty — where gentle meets striking.

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Pacifica Aquarian Gaze Mascara – Abyss (Black) Water-Resistant Long Lash Mascara, Lengthening & Smudge-Proof, Vegan & Cruelty-Free
Regular price $18.19 USDRegular priceUnit price / per -
HEROINE MAKE by KISSME Mascara Duo Set | 2 Full-Size - Long & Curl Up | Waterproof Mascara Brown, Lengthening & Volume Fiber Tubing Mascara Makeup, WP 02 Brown
Regular price $37.79 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Espresso
Regular price $16.76 USDRegular priceUnit price / per -
e.l.f. No Budge Cream Eyeshadow, 3-in-1 Eyeshadow, Primer & Liner With Crease-Resistant Color & Stay-Put Power, Vegan & Cruelty-Free, Golden Rays
Regular price $7.00 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Cool Ash Brown
Regular price $16.79 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Chocolate
Regular price $16.18 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Rich Auburn
Regular price $16.80 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Brunette
Regular price $16.76 USDRegular priceUnit price / per -
e.l.f. No Budge Cream Eyeshadow, 3-in-1 Eyeshadow, Primer & Liner With Crease-Resistant Color & Stay-Put Power, Vegan & Cruelty-Free, Wispy Cloud
Regular price $7.00 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Taupe
Regular price $16.76 USDRegular priceUnit price / per -
e.l.f. No Budge Cream Eyeshadow, 3-in-1 Eyeshadow, Primer & Liner With Crease-Resistant Color & Stay-Put Power, Vegan & Cruelty-Free, Canyon
Regular price $7.00 USDRegular priceUnit price / per -
Eylure Dramatic Definition No. 126 Eyelashes Multipack, 4 Pairs
Regular price $15.39 USDRegular priceUnit price / per -
Clinique Chubby Lash Fattening Mascara | Volumizing, Lengthening + Safe For Sensitive Eyes, Jumbo Jet, 0.3 Fl Oz
Regular price $36.40 USDRegular priceUnit price / per -
Revlon So Fierce Prismatic Eyeshadow Palette, Eye Makeup, Ultra Creamy Pigmented in Blendable Matte & Pearl Finishes, 966 The Big Bang, 0.21 oz
Regular price $9.58 USDRegular priceUnit price / per -
Revlon So Fierce Prismatic Eyeshadow Palette, Eye Makeup, Ultra Creamy Pigmented in Blendable Matte & Pearl Finishes, 961 That's A Dub, 0.21 oz
Regular price $12.50 USDRegular priceUnit price / per -
Revlon So Fierce Prismatic Eyeshadow Palette, Eye Makeup, Ultra Creamy Pigmented in Blendable Matte & Pearl Finishes, 962 Fully Loaded, 0.21 oz
Regular price $10.35 USDRegular priceUnit price / per

Glow Freely, Breathe Deeply.
At Trueora, we believe beauty begins where nature and self-love meet. Discover mindful care for skin, soul, and simplicity.
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