Collection: Eyes Beauty
Your eyes tell your story — and Trueora’s Eyes Beauty collection makes every blink, line, and shimmer clean and comfortable. This range of eye-safe makeup includes vegan mascaras, mineral shadows, plant-based brow definers, and smudge-free eyeliners — all formulated without parabens, talc, or synthetic dyes.
Designed for sensitive eyes and contact lens wearers, our formulas feature nourishing ingredients like shea butter, vitamin E, castor oil, and chamomile extract. These products offer high-performance color while caring for the delicate eye area.
Build your look from soft and natural to bold and expressive — all without compromising eye health or your clean beauty standards.
See beauty through a cleaner lens with Trueora’s Eyes Beauty — where gentle meets striking.

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e.l.f. No Budge Cream Eyeshadow, 3-in-1 Eyeshadow, Primer & Liner With Crease-Resistant Color & Stay-Put Power, Vegan & Cruelty-Free, Plateau, 81737
Regular price $7.00 USDRegular priceUnit price / per -
e.l.f. No Budge Cream Eyeshadow, 3-in-1 Eyeshadow, Primer & Liner With Crease-Resistant Color & Stay-Put Power, Vegan & Cruelty-Free, Wildflower
Regular price $7.00 USDRegular priceUnit price / per -
Pacifica Dream Big Mascara – Black Magic 7-in-1 Lash Extending Mascara, Twist-Adjust Brush for Length & Volume, Lash Serum Infused, Vegan Ophthalmologist tested
Regular price $14.28 USDRegular priceUnit price / per -
Pacifica Vegan Collagen Eye Lash Serum & Clear Mascara Primer – Conditioning Vitamin B & E Formula for Longer, Fuller Lashes, Eyelash Makeup Cruelty-Free Clean Ophthalmologist Tested
Regular price $17.19 USDRegular priceUnit price / per -
Pacifica Vegan Collagen Fluffy Lash Mascara – Black Thickening & Lengthening Mascara with Plant Fibers, Full Fluffy Lashes, Vegan & Cruelty-Free, 0.24 oz
Regular price $13.71 USDRegular priceUnit price / per -
KISS imPRESS Falsies Long Lasting Self Adhesive Eyelashes, ‘Demi Edgy’, 5 Day Extended Wear, 24 Natural Volume Lash Clusters (5,6,8,10,12, & 14mm), Precision Non-Stick Applicator
Regular price $23.79 USDRegular priceUnit price / per -
HEROINE MAKE by KISSME Long & Curl Up | Waterproof Mascara Brown, Lengthening & Volume Fiber Tubing Mascara Makeup, WP 02 Brown
Regular price $22.39 USDRegular priceUnit price / per -
HEROINE MAKE by KISSME Mascara Duo Set | 2 Full-Size - Waterproof & Lengthening & Volume Fiber Tubing Mascara Brown + Gentle Eye Makeup Remover for Waterproof Mascara, Fast-Acting Cleanser
Regular price $34.99 USDRegular priceUnit price / per -
KISS imPRESS Falsies Long Lasting Self Adhesive Eyelashes, ‘Demi Bold’, 5 Day Extended Wear, 24 Medium Volume Lash Clusters (5,6,8,10,12, & 14mm), Precision Non-Stick Applicator
Regular price $18.49 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Black
Regular price $16.76 USDRegular priceUnit price / per -
Pacifica Beauty, Highest Lash Chronic Volume Mascara, Black, Lash Lift + Conditioning, Vitamin B + Coconut, Silicone, Sulfate + Paraben Free, Vegan and Cruelty Free
Regular price $18.62 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Ash Blonde
Regular price $16.80 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Grey
Regular price $15.95 USDRegular priceUnit price / per -
Pacifica Beauty Crystals Supercharged Extending Mineral Black Mascara, For Volume and Length + Volume, Silicone, Sulfate + Paraben Free Vegan & Cruelty Free
Regular price $15.95 USDRegular priceUnit price / per -
e.l.f. No Budge Cream Eyeshadow, 3-in-1 Eyeshadow, Primer & Liner With Crease-Resistant Color & Stay-Put Power, Vegan & Cruelty-Free, Sand Dune
Regular price $7.00 USDRegular priceUnit price / per -
NYX PROFESSIONAL MAKEUP Blade & Shade Brow Pencil, Nano Mechanical Eyebrow Pencil, Up to 16HR Make Up Wear - Blonde
Regular price $11.66 USDRegular priceUnit price / per

Glow Freely, Breathe Deeply.
At Trueora, we believe beauty begins where nature and self-love meet. Discover mindful care for skin, soul, and simplicity.
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