Collection: Lip Color
Soft color, clean ingredients, and effortless confidence—on your lips.
TRUEORA’s Lip Color collection is where clean beauty meets self-expression. From sheer tints to rich, buildable pigments, we offer a range of lipsticks, glosses, and stains designed for sensitive lips that crave both color and comfort.
Crafted without harsh chemicals or synthetic fragrances, our lip color products help you glow naturally—without compromise.
Color with Purpose
Your lips should never have to choose between beauty and safety. That’s why every lip color product we curate at TRUEORA is formulated to enhance your natural beauty while respecting the health of your skin. Whether you’re looking for a casual nude for daytime or a statement red for evening, you’ll find a safe, skin-loving option here.
Gentle Formulas, Bold Expression
TRUEORA’s Lip Color essentials are free from parabens, talc, petroleum, artificial dyes, and other common irritants. Instead, we focus on natural plant-based pigments and nourishing oils like jojoba, coconut, and sunflower to give you hydration and long-lasting wear in one swipe.
Who It's For
This collection is perfect for:
- Those with sensitive or easily irritated lips
- Clean beauty enthusiasts avoiding synthetic chemicals
- Anyone looking for makeup that feels like skincare
- Minimalist and buildable lip color lovers
How to Use
Apply directly to lips and layer as desired. For more lasting wear, prep with a lip balm and blot between coats. Glosses and stains can be used alone or layered over lipsticks for a multi-dimensional finish.
Storage & Tips
Keep away from direct heat or sunlight. Always check ingredient lists if you have known sensitivities to botanical oils or natural dyes. Reapply throughout the day as needed.
True Expression Starts Here
Color is powerful. It shapes our mood, our message, and our self-image. At TRUEORA, we make sure your lip color routine honors your beauty with formulas that align with your values. Explore our Lip Color collection and discover boldness in clean simplicity.

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Milani Color Fetish Matte Lipstick (Pleasure)
Regular price $12.56 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss – Lip Gloss, Sheer, Natural Scents, Vegan Formula - Peach Out!
Regular price $7.56 USDRegular priceUnit price / per -
Milani Color Fetish Matte Lipstick (Poppy)
Regular price $12.54 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Daylight Collection Lip Gloss, Hydrating, Glossy Shine, Vegan Formula, Sunshine Rays 20, 0.33oz
Regular price $10.36 USDRegular priceUnit price / per -
Milani Color Fetish Matte Lipstick (Fleur)
Regular price $9.80 USDRegular priceUnit price / per -
Milani Color Fetish Matte Lipstick (Passion)
Regular price $10.67 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss 2 Pack - Acai You Later & You’re Just Jelly
Regular price $22.81 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Daylight Collection, Hydrating, Glossy Shine, Vegan Formula, Moonlight Eclipse 60, 0.33oz
Regular price $9.51 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss Havana Good Time & Sugar Poppy Vegan Hyaluronic Acid Antioxidants
Regular price $21.94 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss 2-Pack - Peach Out! & Let's Get Fizzical Sheer Vegan Lip Gloss with Hyaluronic Acid and Antioxidants
Regular price $20.13 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Daylight Collection, Hydrating, Glossy Shine, Vegan Formula, Sunrise Blush 10, 0.33oz
Regular price $8.25 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss 2-Pack - Coconuts About You & Sugar Poppy Sheer Shades
Regular price $21.97 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss Bundle - Let's Get Fizzical & You're Just Jelly
Regular price $25.14 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss 2-Pack - My Strawbooty & Sugar Poppy Sheer Shades
Regular price $23.77 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss Bundle - My Strawbooty & You're Just Jelly
Regular price $23.77 USDRegular priceUnit price / per -
COVERGIRL Clean Fresh Yummy Gloss Lip Gloss Bundle - Let's Get Fizzical & Laugh-vender
Regular price $20.96 USDRegular priceUnit price / per

Glow Freely, Breathe Deeply.
At Trueora, we believe beauty begins where nature and self-love meet. Discover mindful care for skin, soul, and simplicity.
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